Prolific North unveils its annual list spotlighting the top PR agencies in the North for 2024, maintaining its role as a critical industry benchmark.
- This year’s rankings were determined through comprehensive data analysis, including agency submissions and publicly available financial records.
- Citypress ascends to the top of the list, reflecting significant achievements and strategic moves in Manchester.
- New entries and notable climbers include Bottled Imagination and several other agencies, contributing to dynamic shifts in the ranking landscape.
- Manchester, Leeds, and Liverpool continue to be pivotal cities in the PR industry, hosting a significant number of the top-ranked agencies.
Prolific North has once again released its much-anticipated Top 50 PR Agencies list for 2024, marking the 12th annual edition of this comprehensive evaluation. Renowned for its accuracy and a source of prestige, the ranking serves as a trusted guide in the Northern PR landscape. The research, conducted in partnership with Mustard, an independent agency, is grounded in data derived directly from the agencies as well as financial and operational details available from Companies House. The process ensures a transparent assessment of each agency’s caliber based on financial performance, client base, and employee strength.
Citypress, based in Manchester, has risen two places to top the list, overtaking previous leaders. With a strong team of 110, it commands attention with prominent clients like Aldi and Coca-Cola. Liverpool’s Active Profile and Hull’s Pace are among the noticeable agencies that have made impressive climbs, highlighting their growing influence in the sector.
Bottled Imagination, another standout from Manchester, debuts at rank 17, underscoring the city’s thriving PR environment. This movement within the rankings signifies a shift towards more diversified and strategic operations within the agencies.
The dominance of Manchester in these rankings is further evidenced by the presence of Carousel PR, which breaks into the top 10 this year. Agencies such as SkyParlour and Smoking Gun have also shown commendable progress, reflecting their strategic growth and increasing client portfolios.
Among other significant advancements, Leeds-based Harris Creative moved up significantly while Truth PR made a notable jump to rank 32. Furthermore, agencies like Aberfield Communications and Brand8 PR in Leeds continue to perform well, showcasing the city’s strong PR capabilities.
The Prolific North 2024 agency rankings highlight significant shifts and growth within the Northern PR industry, emphasizing the region’s innovative spirit and strategic advancement.
