ASK BOSCO is releasing a new AI marketing analytics platform, unveiling it at the Web Summit 2024 in Lisbon.
- This platform promises instant reporting insights and customizable dashboards for businesses.
- Recent research highlights a significant demand among marketers for better reporting tools.
- ASK BOSCO addresses challenges like data fragmentation and inefficient reporting.
- The suite offers over 70 pre-built reports and AI search functions to improve marketing strategies.
ASK BOSCO, a Leeds-based firm, is set to introduce its advanced AI marketing analytics platform at the Web Summit 2024 in Lisbon, targeting retailers, brands, and marketing agencies. This launch aims to revolutionize how businesses handle marketing data by providing instant insights and customizable dashboards.
The platform reflects a growing need for improved marketing reporting tools. According to ASK BOSCO’s recent research, a substantial 75% of marketers have moved away from agencies due to poor reporting. This underlines a clear market demand for better data clarity, actionable insights, and enhanced transparency.
The AI Reporting Suite effectively tackles critical issues like data fragmentation and inefficient reporting. It empowers teams to quickly make informed decisions, ensuring that businesses can thrive without being bogged down by chaos in data management.
With core features such as a unified dashboard, customizable reports, a selection of over 70 pre-built reports, and AI-driven search capabilities, ASK BOSCO’s platform is designed to optimize marketing performance across various channels. Its AI-enhanced functionalities allow businesses to ensure that every financial investment in marketing yields maximum returns.
CEO John Readman emphasized, “Many companies waste precious time navigating disorganized data across multiple platforms such as Google Analytics and Shopify. Our reporting suite centralizes all essential metrics, offering custom options that cater specifically to each business’s unique needs.” This platform simplifies complex data interpretation, reducing the need to sift through various spreadsheets.
The reporting suite’s AI search function allows users to pose questions in straightforward language and instantly receive actionable answers. This eliminates the often time-consuming process of deciphering extensive data lists, enabling quicker, more strategic decision-making.
By fostering transparency through customizable reports, the ASK BOSCO platform strengthens agency-client relationships, providing a single source of truth for all stakeholders involved.
ASK BOSCO’s new AI marketing platform aims to transform data handling, equipping businesses with tools for clearer, more effective marketing insights.
