This November, Co-op Live visitors can explore Swizzels Squashies at an immersive experience zone, complete with fun activities and prizes.
- The event runs from November 15th to 30th and features a lineup of global music and comedy acts.
- Visitors can enjoy free Squashies and the chance to win prizes, including performance tickets.
- The Squashies zone includes a unique photo opportunity with a signature pink and white Squashies sofa.
- Swizzels aims to enhance concert experiences at Co-op Live with interactive and sweet surprises.
Visitors to Co-op Live in November are promised a delightful experience, courtesy of Swizzels Squashies. In collaboration with the venue, the sweet maker is introducing an interactive Squashies experience zone running from November 15th to 30th. With an exciting schedule featuring international music and comedy performers, attendees will find much to enjoy.
The event provides an opportunity for guests to immerse themselves in the vibrant atmosphere of the Squashies world. Notably, patrons can relish complimentary Squashies and spin a wheel for chances to win varied prizes, including tickets to other Co-op Live events.
A notable highlight is the Squashies sofa, adorned with the distinctive pink and white hues of the Original Drumstick Squashies. It’s designed to be a social media-worthy backdrop for selfies, encouraging attendees to capture and share their fun moments at the event.
Sarah-Louise Heslop, Head of Marketing at Swizzels, expressed enthusiasm about the ongoing partnership with Co-op Live, citing the popularity of Squashies at the venue. “Our partnership with Co-op Live has proved to be a real success so far, and Squashies have been a popular purchase across the venue,” she remarked. Through this initiative, Swizzels enhances the entertainment experience by engaging music enthusiasts with both treats and playful activities.
Since its opening, Co-op Live has featured several Squashies varieties, available for purchase. Moreover, personalized Love Hearts rolls have been a special treat for performers. Visitors to premium areas can also purchase hampers filled with an assortment of Swizzels favorites.
The Squashies experience at Co-op Live is set to sweeten visitors’ engagements, blending entertainment with delightful activities.
