A Manchester agency has launched a new website for Linkin Park’s comeback.
- The site aims to expand the band’s global audience with a focus on user experience.
- Linkin Park returns with original members and new recruits for a new album, ‘From Zero’.
- The website features interactive art experiences related to the band’s latest work.
- Modern English emphasizes creating immersive experiences, building on past work with other music legends.
The creative tech agency Modern English, based in Manchester, has developed a new website to herald the return of the iconic rock band Linkin Park. This project aligns with the release of their upcoming album, ‘From Zero’. It serves not only to engage current fans but also to attract a broader audience worldwide.
The design process of the website prioritized a mobile-first approach, ensuring an optimal user experience across devices. This focus on accessibility reflects the agency’s commitment to innovative digital engagement strategies.
A standout feature of the site is an interactive ‘web toy’ that greets visitors on the homepage. This tool allows fans to explore various interpretations of Linkin Park’s signature artwork inspired by their new album, enhancing the connection between the band and their audience.
Formed by existing members Mike Shinoda, Brad Delson, Phoenix, and Joe Hahn, Linkin Park is now joined by fresh talents Emily Armstrong as co-vocalist and Colin Brittain on drums. Despite the tragic loss of their original frontman Chester Bennington in 2017, the band is looking forward to this new chapter.
Modern English’s role in building immersive digital platforms is highlighted by their previous collaborations with other legendary artists such as Rod Stewart, Elton John, and The Rolling Stones. This project with Linkin Park solidifies their reputation for shaping engaging, artistically aligned online environments.
Linkin Park’s return, marked by this innovative web presence, signals a new era for the band and their global fanbase.
