Currys has announced a strategic partnership with Ohme to provide smart EV chargers, enhancing their offering as EV sales rise.
- EV sales in the UK have increased by over 10% this year, prompting Currys to expand its product line.
- The collaboration with Ohme allows Currys to sell EV chargers online and in 50 flagship stores.
- Ohme is recognized for its award-winning chargers and outstanding customer service, making it an ideal partner for Currys.
- This partnership follows Currys’ recent technological advancements, including collaborations with Microsoft and Accenture.
Currys has taken a significant step in enhancing its product offerings by partnering with Ohme, a renowned smart electric vehicle (EV) charger manufacturer. This collaboration is a strategic response to the marked increase in electric vehicle sales within the United Kingdom, which have surged by more than 10% this year. By integrating Ohme’s products, Currys aims to cater to the growing demand for sustainable technology solutions among its customer base.
This newly formed partnership enables Currys to distribute Ohme’s smart EV chargers both through its online platform and across 50 of its prominent flagship stores. This expansion is part of Currys’ initiative to make advanced technology accessible to a wider audience. The inclusion of Ohme’s chargers aligns with Currys’ commitment to providing cutting-edge and sustainable products to its consumers.
Ohme, celebrated for its award-winning EV chargers, stands out with its reputation for excellent customer service. This makes it a fitting choice for Currys, as it endeavors to support consumers in making eco-friendly and technologically advanced purchases. Currys’ senior buyer, Zoe Lucid, commented on the partnership, noting that it was a natural progression given the rise in EV sales and consumer demand for sustainable solutions.
The decision to collaborate with Ohme follows a series of technological advancements by Currys earlier this year, including partnerships with tech giants like Microsoft and Accenture. These collaborations have primarily focused on developing Currys’ cloud technology infrastructure and leveraging artificial intelligence, further positioning the company at the forefront of technological innovation.
The Currys-Ohme partnership marks a strategic expansion into the sustainable technology sector, aligning with rising EV sales and consumer demand.
