BBC Panorama’s investigation reveals discrepancies in Tesco’s price-matched products with Aldi.
- Research uncovers significant differences in main ingredient percentages of several products.
- Tesco’s chicken nuggets and kievs have notably less chicken content compared to Aldi’s.
- The disparity also extends to other products like chili con carne and blackcurrant squash.
- Despite the claims, Tesco maintains that ingredient quantity does not equate to quality.
An in-depth investigation by BBC Panorama has brought to light some compelling findings regarding Tesco’s products that are allegedly matched in price with Aldi’s offerings. The report exposes that several items, including chicken nuggets and chicken kievs, do not contain equivalent amounts of primary ingredients. The investigation points out that, while both brands promise affordability, the composition of Tesco’s goods may not be entirely comparable to their Aldi counterparts.
According to the analysis conducted in August, Tesco’s chicken nuggets comprise 39% chicken, significantly lower than Aldi’s offering, which contains 60% chicken. Similarly, Tesco’s chicken kievs contain 44% chicken, as opposed to Aldi’s 57%. Such variations suggest that consumers may not be receiving the equivalent value as implied by the price matching claims. The investigation reveals further disparities in products like chili con carne, which has only 15% beef in Tesco’s version compared to 27% in Aldi’s, and blackcurrant squash, which also shows a lower content of fruit juices.
Of the 122 Tesco products analyzed, 38 items exhibited a considerable shortfall of at least five percentage points in their main ingredient compared to Aldi’s versions. However, it is not a uniform trend as twelve items from Tesco did contain a higher percentage of their primary ingredients.
Tesco, when approached regarding these findings, stated that they consistently review product quality and emphasize that the presence of a higher quantity of a single ingredient does not inherently signify superior quality. This notion underscores the complexity in measuring quality through ingredient quantities alone.
Although Tesco’s price-matched products have come under scrutiny, it is worth noting that the investigation did not uncover a similar pattern in products from other supermarkets such as Sainsbury’s, Asda, and Morrisons, which also offer Aldi price-matched items.
BBC Panorama’s investigation into Tesco’s Aldi price-matched products reveals a notable disparity in ingredient content, challenging perceived equivalency.