Boohoo Group promotes Sophie Rycroft to head responsible sourcing.
- Rycroft, a seasoned expert, joined Boohoo in 2013 and ascended through key roles.
- Her predecessors, Andrew Reaney, has moved to PDS Group as CEO of a new division.
- Rycroft’s expertise is expected to bolster Boohoo’s ethical sourcing endeavors.
- The promotion signals a continued commitment to responsible sourcing strategies.
Boohoo Group has taken significant steps to enhance its sourcing leadership by promoting Sophie Rycroft to the role of responsible sourcing director. Her promotion marks a decisive move in the group’s ongoing efforts to strengthen its ethical sourcing remit.
Rycroft’s journey with Boohoo began in 2013 when she was appointed as a buyer. Over the years, she has demonstrated exemplary performance, progressing to lead buyer in 2016, and head of buying by 2018. Her extensive experience in the sourcing department, particularly her recent position as group head of sourcing and ethical trade, underscores her capabilities in driving forward the group’s sourcing initiatives.
Her predecessor, Andrew Reaney, held the role of responsible sourcing director since its inception in September 2020 and has now transitioned to PDS Group as CEO of PDS online enterprise. This move aims at tapping into the burgeoning U.S. online retail market with comprehensive sourcing solutions.
John Lyttle, the CEO of Boohoo Group, expressed his satisfaction with Rycroft’s appointment, stating, “We are very pleased that Sophie has become our group director of responsible sourcing. She is an expert in her field, with longstanding relationships with our manufacturers and has a track record of driving positive change across our supply chain.”
Rycroft’s appointment comes at a pivotal moment as Boohoo continues to invest in advancing its responsible sourcing capabilities. Her leadership is anticipated to further the progress within Boohoo’s supply chain framework.
Sophie Rycroft’s promotion to responsible sourcing director reflects Boohoo’s strategic focus on ethical and responsible sourcing practices.
