AO Arena in Manchester partners with AXS, a leading ticketing platform, to improve ticket purchasing and resale experiences.
- The collaboration introduces advanced security measures, including AXS Mobile ID and AXS Official Resale, ensuring safety for attendees.
- General Manager Gemma Vaughan emphasizes the seamless ticket experience that AXS is known for.
- Blaine Legere, President of International at AXS, highlights the significance of this partnership in expanding AXS’s portfolio.
- The AO Arena, a pivotal venue in the UK, anticipates improved customer experiences through this partnership.
The AO Arena in Manchester, one of the busiest and largest indoor sporting arenas in Europe, has welcomed AXS as its new ticketing partner. This partnership is set to enhance the venue’s ticket purchasing and resale experiences. AXS, recognized as a global leader in ticketing, already serves several major UK venues.
AXS aims to streamline the ticket-buying process for over a million AO Arena visitors annually, offering a user-friendly and intuitive platform. The integration of advanced security measures, such as AXS Mobile ID and AXS Official Resale, underscores the commitment to ensuring a safe and secure environment for attendees.
General Manager Gemma Vaughan expressed enthusiasm about the partnership, stating, ‘We’re thrilled to welcome AXS as our new official ticketing partner. Both the AO Arena and AXS have a proven track record of providing guests with the very best live experiences.’ She emphasized that the introduction of AXS’s seamless ticketing solution aligns perfectly with the venue’s goals of enhancing user experience.
Blaine Legere, President of International at AXS, remarked on the strategic importance of this collaboration. He noted that partnering with the iconic AO Arena is a significant milestone in AXS’s expansion within the UK market, highlighting the venue’s influence in shaping the country’s live scene.
The AO Arena has a storied history, having opened its doors in 1995 and hosted over 30 million guests and numerous world-renowned artists. By joining forces with AXS, the arena is poised to continue delivering premier live experiences to fans across the North-West and beyond.
The AO Arena and AXS partnership promises to enhance ticketing experiences, leveraging advanced technology and an expansive network.