Engage, a Manchester-based company, has successfully increased employee engagement at TrustFord, the world’s largest Ford dealership.
- By leveraging Engage’s technology, TrustFord achieved full engagement among its 3,000 employees across 68 locations.
- Before Engage’s involvement, half of TrustFord’s workforce lacked digital access, hindering communication.
- The new platform enabled real-time communication and empowered employees to voice concerns effectively.
- TrustFord’s HR director heralds the platform as revolutionary, vastly improving team connectivity and morale.
Engage, a specialist in engagement technology based in Manchester, has been instrumental in enhancing workforce communication within TrustFord, the world’s largest Ford dealership group. The collaboration has resulted in full engagement across TrustFord’s extensive workforce, distributed across 68 locations in the UK and the Channel Islands.
Prior to utilizing Engage’s platform, TrustFord faced significant challenges with nearly 50% of its employees lacking direct digital access. The implementation of Engage’s consumer-grade technology has successfully closed this gap, allowing widespread access to important company communications.
The platform, compatible with both mobile and desktop devices, facilitates swift and real-time communication between staff members. This has not only enabled employees to express their concerns and ask questions but also ensured that they remain connected and informed, regardless of their physical location.
Sharon Ashcroft, TrustFord’s group HR director, emphasized the transformative impact of this technology, stating, “Our company ambition is to invest and innovate in a changing world, and with Engage we are achieving exactly that. The platform has been a critical asset in keeping our teams informed, engaged, and happy. It’s been an absolute gamechanger for us, delivering outcomes we could have never imagined.”
Engage’s platform has effectively replaced outdated communication methods, ensuring that every employee, irrespective of their role, has immediate access to essential information and updates. Phil Wedgwood, CEO of Engage, commented on the success, highlighting, “TrustFord’s success and the transformation they’ve achieved demonstrates the true power of seamless communication and engagement technology. We’re setting a new standard for how businesses can connect with their teams.”
Engage’s successful integration at TrustFord demonstrates the powerful impact of advanced communication technology on employee engagement.
