Flowd, a leading B2B marketing agency, evolves its senior leadership as it eyes 2025 goals.
- In 2024, Flowd achieved a remarkable 93% growth in revenue, driven by a 33% increase in personnel.
- Co-founders Mitchell Clayton and Ashleigh Holmes continue as CEO and CMO, steering global strategies.
- Marc Entwistle appointed as COO, alongside Leigh Gough as UK Managing Director to boost operational efficiency.
- The company expands its focus to the US market, with CEO Clayton spearheading this initiative.
As Flowd experiences significant growth, the company has moved to establish a robust leadership team for 2025. This initiative follows an impressive 93% revenue growth in 2024, largely supported by a 33% increase in workforce. Such expansion has necessitated a reevaluation of leadership roles to better position the company for future success.
Mitchell Clayton and Ashleigh Holmes, co-founders of Flowd, continue in their roles as CEO and CMO, respectively. Clayton is prioritizing the expansion of Flowd’s operations in the United States, building upon an existing New York base. His strategy is to cultivate a highly efficient team that can drive growth beyond that seen in the UK market in 2025. Meanwhile, Holmes is focused on steering the company’s global marketing efforts to maintain growth momentum.
The appointment of Marc Entwistle as the COO brings a focus on optimizing Flowd’s day-to-day operations. His role is critical in ensuring that the company’s processes are streamlined to increase efficiency and return on investment. Alongside Entwistle, Leigh Gough has taken charge as Managing Director for the UK, tasked with maintaining the high service standards while fostering steady growth within the region.
Completing the senior team are Martin Stojcheski and Biljana Arsovska who oversee the operations in the Skopje office, supported by Morgan Halliday who helps manage operations across both the UK and US. This diverse leadership is expected to drive Flowd’s strategic goals effectively, ensuring a coordinated effort across its different markets.
The company’s ambitious plans for 2025 have been emphasized by CEO Mitchell Clayton, who states, “2025 is a defining year for Flowd. With our senior and wider leadership teams in place, we’re ready to scale faster, think bigger, and deliver even more value to our clients. Expanding our US operations is a key priority, and I’m confident that with this team, we’ll continue setting new standards in the B2B lead generation space.”
Flowd’s leadership overhaul sets the stage for continued expansion and innovation in the evolving B2B landscape.
