GigPig appoints its first Music Operations Director to enhance its growth.
- Luke Geoghegan, former Head of Music at New World Trading Company, joins GigPig.
- The partnership enables all 31 NWTC sites to utilize the GigPig platform.
- GigPig has facilitated over 30,000 gigs across 800 venues this year.
- This move continues GigPig’s mission to connect artists and hospitality venues.
GigPig, a Manchester and Newcastle-based online live music marketplace, has announced the appointment of its first Music Operations Director. The role has been filled by Luke Geoghegan, who previously served as the Head of Music at New World Trading Company (NWTC). This strategic hiring aims to spearhead the company’s growth trajectory in the hospitality sector.
“I’m excited to be joining GigPig as Music Operations Director,” Geoghegan expressed, highlighting his enthusiasm and commitment to advancing GigPig’s mission. He plans to leverage his extensive experience to support the burgeoning community of artists and venues associated with GigPig.
Geoghegan’s appointment also signifies a strengthened partnership between GigPig and NWTC, with all 31 NWTC sites now accessing the GigPig platform to book live entertainment. This collaboration enhances the reach and impact of GigPig’s services, making it a preferred choice for venues seeking high-quality live entertainment solutions.
In the past year, GigPig has facilitated over 30,000 gigs across 800 venues, showcasing its significant contribution to the live music scene. This accomplishment aligns with GigPig’s ongoing efforts to provide ample opportunities for artists while boosting revenues for hospitality partners.
CEO Michael Forster emphasized the importance of Geoghegan’s role, “We’re really excited to welcome Luke to the team. He’s highly respected in the music and hospitality sectors.” Forster believes that Geoghegan’s appointment will not only strengthen existing relationships but also open new opportunities as GigPig scales its operations further.
The overarching goal of GigPig remains to transform every pub, bar, and restaurant into a stage for artists. This mission ensures a symbiotic growth for both the music and hospitality industries. The inclusion of hospitality brands like BrewDog, Albert’s Schloss, and others attests to GigPig’s expanding influence and reach in the market.
GigPig’s strategic appointment of Luke Geoghegan is a pivotal step toward reinforcing its mission of fostering robust ties between the music and hospitality sectors.
