Celebrating 25 years, StickupMedia! reports record-breaking growth.
- Founded in 1999, the company’s growth reaches a 22% increase in turnover.
- The Manchester-based firm expands nationally, enhancing its service offerings.
- With a team of over 20, StickupMedia! offers extensive OOH advertising solutions.
- Personalized services cater to both large and small clients, retaining a unique approach.
StickupMedia!, an independent marketing specialist in Manchester, celebrates its 25th anniversary with a record-breaking year, marking a remarkable 22% growth in turnover. Established in 1999 by Lee Donnelly and Stef Loukes, the company has reached its strongest trading position yet.
Originally a local firm, StickupMedia! has expanded its services nationwide, offering clients comprehensive out-of-home (OOH) campaign planning, production, and media buying across the UK. This growth reflects the company’s strategic expansion beyond Manchester.
With a skilled team of over 20 employees, StickupMedia! provides a diverse range of unique and tailored OOH promotional services. These services include multi-format outdoor campaigns, A3 poster distribution, and targeted leaflet and brochure distribution throughout various environments in the UK.
The company’s clientele includes major concert promoters and event operators like Live Nation and Festival Republic, alongside delivering bespoke services to smaller, independent venues and promoters. StickupMedia! ensures its services are accessible to a diverse range of clients, indicating its agility and ability to adapt to different advertising needs.
Led by experienced industry professionals, StickupMedia! combines historical promotional knowledge with modern techniques. Co-founder Donnelly highlights their ability to handle campaigns of all sizes, asserting that this versatility sets them apart in the marketing landscape. Loukes supports this by emphasizing their profound understanding of financial principles across different scales of events.
The company’s history traces back to its founders’ early days as concert promoters. This foundational experience endows them with a unique perspective on the commercial aspects of live events, further enriching their current offerings. Their deep-rooted relationships with media owners provide them access to an extensive OOH inventory, which benefits their clients significantly.
As noted by Donnelly, traditional print and OOH advertising continue to complement digital marketing efforts. Despite the rise of digital media, the passive engagement achieved through OOH remains irreplaceable, offering invaluable exposure as people go about their daily lives.
StickupMedia! continues to thrive by blending traditional methods with modern strategies, ensuring lasting success in the OOH market.