MC2, a Manchester-based agency, has been chosen to manage Dow Schofield Watts’ external communications.
- Dow Schofield Watts is noted for its unique licensing model in the professional services sector.
- The agency will help shape market positioning and public relations efforts.
- MC2 focuses on increasing brand value and attracting clients and talent.
- The collaboration marks a new phase of growth and ambition for Dow Schofield Watts.
MC2, an agency rooted in Manchester, has secured the role of guiding external communications for Dow Schofield Watts, a business advisory group that initially disrupted the professional services sector in 2002. Recognized for its unique licensing structure, Dow Schofield Watts enables partners to operate their businesses with autonomy while benefiting from robust back-office support.
The advisory group, operating under the AIM-listed DSW Capital, includes 25 licensee entities with a workforce of 110 professionals, comprised of 50 partners. With operations extending across 12 UK offices, Dow Schofield Watts predominantly collaborates with owner-managed businesses to create, protect, and eventually realize value.
MC2 was selected for the brief following a competitive tender process. The agency’s professional services team is tasked with reinventing Dow Schofield Watts’ market presence and spearheading its public relations and communication strategies across the UK. The aim is to amplify the brand’s value and attract both ambitious clients and entrepreneurial talent.
An employee-owned entity, MC2 specializes in supporting rapidly growing businesses and will work alongside Dow Schofield Watts’ central team and its licensee companies nationwide. The initiative is a strategic move to enhance the agency’s footprint in the professional services industry.
Shru Morris, the deputy CEO at Dow Schofield Watts, expressed enthusiasm for the partnership, stating a commitment to expanding their network across the UK to better serve their clients and communities. The collaboration with MC2 is seen as a pivotal component of Dow Schofield Watts’ growth strategy, aimed at building further value and attracting groundbreaking talent throughout the UK.
Liam Buckley, a director at MC2, remarked on the privilege of working with Dow Schofield Watts, highlighting the company as a market disruptor that has empowered professionals for over two decades. As the sector experiences growth and consolidation, the timing aligns with Dow Schofield Watts’ ambition to become an esteemed business advisory group in the UK.
The partnership between MC2 and Dow Schofield Watts heralds a promising chapter of growth and innovation.
