River Capital has granted a second £100,000 investment to Liverpool’s Green Bell Packaging to expand its operations.
- The funding aims to increase working capital, facilitating the company’s capacity to handle larger orders while expanding its workforce.
- This investment underscores River Capital’s continued support for sustainable businesses in the North.
- Green Bell Packaging plans to enhance its marketing efforts and consolidate its position in the eco-friendly packaging sector.
- The additional funds will support Green Bell’s rebranding and diversification into new markets.
River Capital has strategically injected a second £100,000 into Green Bell Packaging, a Liverpool-based distributor of sustainable packaging. The funding is part of the Northern Powerhouse Investment Fund II, managed by River Capital & GC Business Finance. This initiative aims to empower local businesses by providing them with the necessary resources to scale their operations. With this new influx of capital, Green Bell Packaging is set to boost its workforce by adding five new employees as it ramps up its capacity to meet increasing demand for plastic-free packaging solutions.
The support from the LCR Finance Hub has been instrumental for Green Bell, offering forecasting assistance for sustainable growth. Managing Director Vahid Nagori reflects on the journey since 2018, highlighting the firm’s adaptation from focusing on eco-friendly bags for UK retailers to diversifying into the food packaging market during the pandemic. The company’s client list has expanded to include prominent names such as cafes, restaurants, and food supply chains, like Middlewich Food Trays and German Doner Kebab.
Sue Chambers, investment manager at River Capital, expressed her confidence in the resilience and adaptability shown by Green Bell Packaging. She acknowledged the company’s successful repayment of the initial loan and operational enhancements as key factors for approving the second round of funding. This continuous support is aligned with the fund’s mission to drive sustainable economic growth through innovation in the North.
In alignment with this strategic growth plan, Green Bell Packaging is gearing up for a comprehensive rebranding. This includes the launch of a new e-commerce website and fresh marketing strategies such as digital advertising and trade show participation. Vahid Nagori notes that this additional funding will accelerate their plans to become a leading provider of eco-friendly food packaging in the UK.
The Northern Powerhouse Investment Fund II is committed to overcoming regional financial barriers by offering loans ranging from £25,000 to £2 million, and equity support up to £5 million. This funding pool is designed to nurture small and medium-sized businesses, fostering an environment where innovation and entrepreneurship can thrive.
Green Bell Packaging is poised for significant growth, thanks to River Capital’s continued financial backing and strategic support.
