Dransfield Novelty Company Limited expands its operations with a strategic acquisition.
- The firm acquires Newcastle-based Crystal & Son Group, enhancing its product offerings.
- Dransfield is known for supplying gaming machines and entertainment products in the UK.
- Legal and financial advisories were provided by multiple esteemed firms.
- The acquisition builds on Dransfield’s previous purchase of Gameco Holdings Limited in 2019.
Dransfield Novelty Company Limited, a major player in the UK gaming machine market, has made a strategic move to broaden its service offerings through the acquisition of Crystal & Son Group. This Newcastle-based company is recognized for its expertise in bingo and fundraising products, which aligns yet distinctively enhances Dransfield’s existing operations.
The acquisition marks a significant moment for the Leeds-based, family-owned Dransfield, which has been a stalwart in the industry for 75 years. By integrating Crystal & Son Group, Dransfield aims to leverage the specialized knowledge and product range of the acquired entity to better serve pubs and clubs across the UK.
Legal counsel for Dransfield was provided by Schofield Sweeney, with legal experts Jack Venable, Michael Cantwell, and Simon Hellewell handling corporate and real estate matters. On the other side, Crystal & Son Group’s legal proceedings were managed by Chris Morgan and Pamela Thompson from Savage Silk, with Malcolm Coomber and Katie Brockhurst from Clarkson Hyde advising on corporate finance matters.
This strategic acquisition is a continuation of Dransfield’s growth strategy, which previously saw the company purchasing Gameco Holdings Limited, the parent company of Reflex Gaming, in 2019. The managing director of Dransfield, Chris Haley, expressed enthusiasm about integrating Crystal & Son Group into their current operations.
Dransfield’s acquisition of Crystal & Son Group marks a forward-thinking step in enhancing their product offerings for the gaming industry.
