Adrian Appiolaza steps in as Moschino’s new creative director, succeeding Davide Renne.
- Appiolaza brings extensive experience from roles at Loewe, Chloé, Louis Vuitton, and Miu Miu.
- He is set to present his first collection for Moschino in Milan on February 22, 2024.
- The appointment follows Renne’s sudden passing just ten days into his tenure.
- Appiolaza aims to infuse Moschino with a theatrical yet historical touch.
Adrian Appiolaza, hailing from Buenos Aires, has been appointed as the new creative director for the renowned fashion house, Moschino. His extensive background in fashion design, including ten years as the ready-to-wear design director at Loewe, positions him as a formidable force in the fashion industry. Prior to his tenure at Loewe, Appiolaza honed his craft working alongside notable designers such as Clare Waight Keller at Chloé, Marc Jacobs at Louis Vuitton, and Miuccia Prada at Miu Miu. His career trajectory reflects a deep well of experience that he will now channel into his new role at Moschino.
This significant appointment comes in the wake of unfortunate events, as Appiolaza steps into the shoes of Italian designer Davide Renne, who tragically passed away a mere ten days after commencing his role at Moschino. Renne’s passing left a void that Appiolaza is now prepared to fill, bringing his unique vision and extensive experience to the fashion house.
Appiolaza’s first collection under the Moschino brand is highly anticipated and is scheduled to debut during Milan Fashion Week in February 2024. This collection is expected to showcase his characteristic blend of theatricality and respect for the brand’s storied history, promising a fresh yet familiar approach to Moschino’s signature style.
Massimo Ferretti, the executive chairman of Moschino’s parent company, Aeffe Group, expressed confidence in Appiolaza’s capabilities, highlighting his creativity and knowledge of fashion history as essential ingredients for the future success of the brand. Appiolaza himself has voiced his gratitude and enthusiasm, noting the historical depth of the Moschino brand and his eagerness to embark on this new chapter.
With a move from Paris to Milan, Appiolaza is fully immersed in this new challenge, seeking to preserve the essence of Moschino while also breathing new life into its designs. His vision for Moschino promises to be both innovative and deeply connected to the brand’s roots, poised to captivate audiences at its February reveal.
Adrian Appiolaza’s appointment marks a new era for Moschino, blending innovation with tradition.