Asos confirms leadership change in its technology division, marking a new phase of strategic growth and development under fresh guidance.
- Clifford Cohen’s departure ends his influential nine-year tenure at Asos, where he significantly contributed to the company’s technological advancements.
- Hugh Williams steps in as the interim executive vice president of technology, bringing extensive experience from leading global tech companies.
- Williams’s appointment aligns with Asos’s strategic focus on enhancing customer online experiences and optimizing data platforms and supply chains.
- CEO José Antonio Ramos expresses gratitude for Cohen’s service and optimism for Williams’s role in steering Asos’s technology strategy.
Asos, a leading fashion retailer, has announced a significant change in its technology leadership. Executive Vice President of Technology, Clifford Cohen, is stepping down after a distinguished nine-year tenure. During his time, Cohen played a crucial role in shaping the company’s technological landscape and strategic initiatives.
Clifford Cohen, who initially joined Asos as Chief Information Officer in 2015, brought with him extensive experience from his previous role at Marks & Spencer. His leadership at Asos has been pivotal in advancing the company’s technology strategies, making a notable impact on its operational efficiency and digital transformation.
In June, Asos appointed Hugh Williams as the interim Executive Vice President of Technology. Williams is tasked with leading the company’s technology strategy, focusing primarily on improving customer online experiences, data platforms, and optimizing the supply chain. His appointment is seen as a move to continue Asos’s momentum in digital innovation.
Prior to joining Asos, Williams managed his own advisory firm and has consulted with high-profile clients such as DoorDash, Moonpig, and Ocado. His vast experience also includes senior roles at technology giants like Microsoft, eBay, and Google, making him well-suited to drive Asos’s technology agenda forward.
José Antonio Ramos, CEO of Asos, acknowledged Cohen’s contributions, expressing gratitude for his years of dedication and leadership. Ramos stated, “After nine fantastic years, Cliff Cohen, Executive Vice President (EVP) of Technology, has taken the decision to leave Asos and departs with our deepest gratitude and best wishes.”
Hugh Williams’s previous advisory role with Asos over the past 18 months provided him with insights into the company’s technology and digital product strategies, positioning him to make an immediate impact in his new role. Ramos highlighted his confidence in Williams’s capability to steer the company’s tech development effectively.
The leadership transition at Asos marks a significant phase, promising continuity and enhanced strategic focus in technology.
