Co-op enhances value for members with new summer offers, aimed at helping them save on groceries during the holiday season.
- Co-op has introduced two exclusive deals for its members: ‘Freezer Filler’ and ‘Supersaver’, each available for £5.
- The ‘Freezer Filler’ offer includes five frozen items, offering shoppers a total savings of £9.45.
- The ‘Supersaver’ deal provides a stonebaked pizza and a tub of Ben & Jerry’s, saving members £9.
- These initiatives are part of Co-op’s recent £70m investment to improve member pricing benefits.
Co-op has taken a definitive step towards customer satisfaction by launching two compelling summer offers designed to enhance members’ value. As the summer holidays unfold, Co-op members are presented with an opportunity to save significantly on their grocery shopping. Through the newly introduced ‘Freezer Filler’ and ‘Supersaver’ deals, Co-op ensures that members experience not only convenience but also considerable financial savings.
The ‘Freezer Filler’ offer includes a selection of five popular frozen food items available for a combined price of £5. This offer allows members to purchase items like Dr. Oetker Ristorante mozzarella cheese pizza, Goodfellas garlic bread, McCain potato wedges, Birds Eye nuggets, and Magnum Classics. The cumulative savings with this deal amount to £9.45, making it an attractive option for those looking to stock up their freezers without overspending.
Meanwhile, the ‘Supersaver’ deal focuses on providing members with a culinary delight at a budget-friendly price. For just £5, Co-op members can savor a stonebaked pizza paired with a tub of Ben & Jerry’s ice cream in a variety of flavors. This engaging offer translates to savings of £9, reinforcing Co-op’s commitment to offering its members the best possible value.
This strategic initiative is part of a broader £70 million investment by the retailer to accelerate member price benefits. By adjusting the pricing of its own-brand essentials, such as reducing the cost of a one pint of milk to 85p, six free-range eggs to £1.40, and a sliced loaf to 76p, Co-op ensures that its members save up to 11% on retail prices, with an estimated average savings of £500 per year.
Furthermore, Co-op’s recent brand campaign emphasizes the advantages of membership and the substantial savings that come with it. By continuously reminding its members of the cost-effective choices available to them, Co-op solidifies its reputation as a forward-thinking retailer committed to adding value to the shopping experience.
Co-op’s summer offers exemplify their commitment to providing substantial savings and value to their members.
