Deliveroo has announced a collaboration with Blue Light Card, providing essential workers with significant perks.
- Members of Blue Light Card will now receive free Deliveroo Plus Silver membership for 12 months.
- This offer includes free delivery from an array of restaurants and retailers.
- Participants can enjoy exclusive, locality-based offers alongside a rewards program.
- This initiative is designed to show appreciation for essential workers’ continuous efforts.
Deliveroo has forged a significant partnership with Blue Light Card, a key discount provider for emergency services personnel, NHS staff, teachers, social care workers, and armed forces members. This collaboration permits Blue Light Card members to enjoy enhanced benefits as Deliveroo Plus Silver members for an entire year. The initiative underscores Deliveroo’s unique position as the sole delivery app to align with Blue Light Card, establishing a robust support system for essential workers.
As Deliveroo Plus Silver members, holders have the privilege of ordering with zero delivery fees from a vast selection of popular establishments including, but not limited to, Nando’s, Wagamama, Pho, Giggling Squid, Kokoro, Gail’s Bakery, Waitrose, Wingstop, Sainsbury’s, Morrisons, Co-op, and Boots. This financial alleviation stands to save participants over £40 annually, emphasizing Deliveroo’s commitment to providing substantial economic relief to its users.
Further enhancing the appeal of this partnership, members gained access to exclusive, area-specific offers distinct to their location. Additionally, Deliveroo’s rewarding loyalty program offers an incentive by granting an £8 discount on the fourth order after three orders at the same establishment within 30 days. These strategic amenities are crafted to enhance user engagement and satisfaction.
Caroline Harris, Deliveroo’s VP of Marketing for the UK and Ireland, noted the company’s pride in rewarding Blue Light members with these offerings. “We’re proud to reward Blue Light members with free delivery when they order from their favorite neighborhood restaurants, grocers, and retailers, as well as exclusive members-only discounts. This partnership with Blue Light Card and Deliveroo enables us to give back to essential workers from across the community and express our utmost appreciation for their incredible work every day.”
Blue Light Card COO Andy Collins articulated the significance of this collaboration for shift workers, highlighting the convenience of having meals or essentials delivered round-the-clock through this unique partnership. “For many shift workers, being able to get their favorite meals or essentials delivered round-the-clock is a game-changer, so this unique partnership with Deliveroo is another way for us to show our hardworking and dedicated community that we’re there for them 24/7.”
This partnership between Deliveroo and Blue Light Card represents a meaningful gesture of gratitude towards essential workers, enhancing their everyday convenience and financial well-being.