Amidst a shift towards comforting home meals, a leading supermarket introduces a diverse range of new products.
- The supermarket chain launches four exotic woodfired pizza flavors at an affordable price.
- A revamped Bistro range includes a value meal deal featuring traditional dishes and new starters.
- The Bom Bahia range introduces premium Indian cuisine offerings, enhancing diverse culinary choices.
- These offerings aim to provide quality restaurant-style flavors in the comfort of one’s home.
As home preferences shift, a prominent supermarket has expanded its product lines, catering to a growing demand for comforting meals. Launching four new hand-stretched Italian-style woodfired pizzas, flavors include Margherita, Salsiccia Piccante & ‘Nduja, Chicken Arrabiata, and Proscuitto Funghi, each priced at a competitive £4.75. A product development manager expressed pride in these additions, hoping to offer customers an authentic yet affordable Italian pizza experience. The combination of mascarpone and garlic roasted mushrooms in the prosciutto funghi was highlighted as a personal favorite.
The Bistro meal deal has also been revamped to include traditional dishes that offer a full dining experience at home. Priced at £10 for a starter, main, side, and dessert, choices such as Sausage and Buttery Mash, Lamb Hot Pot, Beer Batter Haddock & Mushy Peas, and Slow Cooked Gammon Shanks are included, each available separately for £6. New starter additions, such as Mac & Cheese with Smokey Ketchup and Cod Fish Cakes with Tartare Sauce, along with Chocolate Caramel Profiteroles as a dessert, broaden the selection for customers seeking variety.
Complementing these offerings, the premium Bom Bahia range includes a selection of Indian dishes to cater to diverse tastes. The new mains, which include Chicken Tikka Masala, Kashmiri Chicken Korma, Garlic Chicken Balti, and King Prawn Bhuna, are each priced at £5. Accompanying side dishes such as Garlic & Coriander Naan Bread, Lamb Samosas, Onion Bhajis, Chicken Chaat Kachori, and Aloo Tikka Bites complete this vibrant assortment.
This range expansion reflects an emphasis on providing accessible yet diverse culinary experiences at home.
