Morrisons welcomes Katharine Challinor as the newly appointed head of independent franchise.
- Challinor steps into the role from her previous position at Allwyn, marking a significant leadership change.
- Her entry coincides with Morrisons’ strategic investments to enhance franchise services and operations.
- Morrisons is expanding its facilities to improve supply chain efficiency for fresher produce access.
- Challinor brings extensive experience with past roles in major retail organizations, promising growth and innovation.
Morrisons has appointed Katharine Challinor as the new head of independent franchise and new business. Challinor, who is transitioning from Allwyn, where she held the position of director of retail, will commence her new role next month. She succeeds Nick Russell, as reported by The Grocer.
This strategic appointment comes at a pivotal time as Morrisons invests heavily in augmenting its franchise services. The supermarket chain is actively working on expanding its ambient distribution center. This expansion aims to facilitate fresh inbound deliveries directly from suppliers, ensuring that retailers have access to fresher produce consistently. Such operational advancements align with the company’s objective to bolster the support available to franchise partners.
Morrisons’ convenience director, Paul Dobson, expressed enthusiasm about Challinor’s appointment, stating, “We’re delighted to be welcoming Katharine to our team as we continue to support our new and existing franchise partners. Her extensive experience in this sector makes her a great addition to our team.” Her previous experience also includes senior roles at the Post Office and Sainsbury’s, fortifying her ability to drive sales and community engagement.
Katharine Challinor shared her enthusiasm about joining Morrisons, emphasizing her passion for aiding convenience retailers and recognizing their essential contribution to local communities. This aligns well with Morrisons’ current focus on strengthening community-linked retail frameworks, aiming for sustained sales growth and enhanced consumer availability.
Katharine Challinor’s appointment signifies a vital step in Morrisons’ strategy to strengthen its franchise division and enhance operations.
