Discover how a fruitful partnership is driving conservation forward.
- Nectar extends its alliance with Woodland Trust, promising progress until 2027.
- The collaboration boasts the planting of over 5.1 million trees and safeguarding 2,000 acres.
- Customers can now support nature by collecting points through everyday shopping activities.
- Triple points on Sainsbury’s products further engage customers in ecological initiatives.
The renewed partnership between Nectar and the Woodland Trust is set to continue until 2027, reinforcing a commitment to environmental conservation. This extension builds on a longstanding collaboration since 2004 with Sainsbury’s, significantly contributing to nature preservation efforts. Notable achievements include the planting of over 5.1 million trees and the protection of more than 2,000 acres of woodland throughout the UK.
Under the terms of the new agreement, Nectar customers have a unique opportunity to contribute positively to the environment. By earning points on everyday purchases, customers can directly support conservation projects. For every pound spent on Woodland Trust memberships online, individuals earn 20 points, enabling them to make a meaningful impact.
Moreover, customers can accumulate triple points on selected Sainsbury’s products, intensifying their involvement in ecological projects. They also have the option to donate their earned points towards Woodland Trust’s initiatives, such as the development of wildflower meadows and woodland restoration endeavors.
Amir Rasekh, director of Nectar360, emphasizes this partnership as an accessible way for customers to support environmental protections while reaping rewards. According to Rasekh, partnerships like these play a vital role in achieving goals set under Sainsbury’s Plan for Better, focusing on ecological protection and sustainability.
This initiative aligns with ongoing enhancements in infrastructure, as shown by Sainsbury’s recent launch of its first airport store in Edinburgh, underlining their broader commitment to improving customer experience and accessibility.
Nectar’s continued partnership with the Woodland Trust exemplifies a successful model of engaging consumers in conservation efforts while rewarding them for their participation.