In a delightful shift, top confectionery brands have launched new products, bringing excitement to candy lovers.
- KitKat has revived its popular Chunky Hazelnut bar for a limited time, enriching its range with nutty indulgence.
- Quality Street merges ‘The Purple One’ and ‘Green Triangle’ into a unique chocolate bar exclusively at Asda.
- Haribo introduces its fun and fruity Awesome Axolotls gummy pack to nationwide retailers.
- Mars innovates with Secret Centre Biscuits, featuring rich flavors, exclusive at select stores for now.
- Fruit-tella expands the Curiosities range with healthy variants, offering natural ingredients and reduced sugar.
KitKat enthusiasts will be thrilled to know that the beloved Chunky Hazelnut bar has made a comeback. After three years off the shelves, this limited edition treat is available once again. It features a crispy wafer topped with a spread of hazelnut, enveloped in milk chocolate. Retailing at 70p, it’s accessible at supermarkets and convenience stores alike. Torin Zieboll, KitKat’s assistant brand manager, reflects on its revival, noting its appeal to chocolate fans seeking a nutty indulgence: “It’s been three long years since KitKat Chunky Hazelnut was on sale in the UK, and we couldn’t resist bringing it back for chocolate fans to indulge in a little nutty decadence.”
Quality Street’s innovation sees the iconic flavors of ‘The Purple One’ and ‘Green Triangle’ transformed into a cohesive chocolate bar. This novel combination, named Collisions, melds caramel, smooth and crunchy hazelnut elements into a 235g bar. Currently, this exclusive treat can be found at Asda, with plans for a broader rollout across various retailers in the coming weeks.
Haribo keeps the playful spirit alive with its Awesome Axolotls gummy pack. These limited-edition sweets combine jelly and foam textures in a mix of flavors such as strawberry, blackcurrant, pineapple, apple, and raspberry. Available in stores for £1.25, these gummies offer a vibrant tasting adventure for candy lovers.
Mars introduces the Secret Centre Biscuits, which highlight indulgent chocolate, caramel, and nougat flavors. The 132g packs, containing eight biscuits each, are priced at £1.69. Initially exclusive to Home Bargains, these biscuits will soon be available at B&M and Poundland from August 20. Michelle Frost of Mars notes the product’s alignment with the growing ‘Special Treats’ trend, aiming to offer a sumptuous biscuit option to Mars aficionados.
Fruit-tella adds creativity to its Curiosities jellies with new ‘Out in Space’ and ‘On a Safari’ variants. These options, compliant with HFSS guidelines, boast 30% less sugar, natural fruit juice, and real colorings. Flavors like strawberry, pineapple, peach for ‘Out in Space,’ and orange, apple, and pear for ‘On a Safari’ ensure variety and taste, retailing at £1.50 across multiple channels.
These innovative products cater to diverse tastes, promising delightful experiences for confectionery enthusiasts.
