Browsing: Waitrose

As supermarkets increasingly turn to brand accelerator schemes, start-ups gain diverse opportunities to expand rapidly.Five major supermarkets, including Tesco and Iceland, launched new schemes for start-ups…

Ottolenghi introduces three new sauces at Waitrose as sales exceed expectations, strengthening their exclusive partnership.Waitrose’s initial launch of Ottolenghi products surpassed sales forecasts, showing a positive…